Matt Beauchamp

Posts by Matt

What is my ‘Online Presence’?

Think of your online presence or digital footprint as your online reputation. It is the total sum of everything on the internet where people can discover your business. That’s your website, your social media, your online reviews, and literally everything else that...

read more

What is a search engine?

To put it as simply as humanly possible; a search engine is a tool that helps you find information on the internet. It's an absolutely colossal digital library, indexing billions and billions of websites before organising them to help you find exactly what you are...

read more

What is a Social Media Algorithm?

Ever wonder why or how you see certain posts but not others when scrolling your feed on social media? Well, that is the magic (and often, the frustration) of a social media algorithm. At risk of oversimplifying; the algorithm is a system work behind-the-scenes that...

read more